Using Digital (downloads)

Look beneath the surface to discover how culture affects brands' engagement with consumers. Our research examines how successful brands take advantage of the unique characteristics of the arts

Digital platforms are now a key part to any organisations marketing, research or sales plans. Digital has also changed artistic practices and created new funding and investment possibilities.

We have produced a series of reports to see how digital technology has transformed the way audiences engage with culture and consumers with brands.

Download Evolution of partnerships Download Digital Audiences
Fundraising online Download, Arts, Brands and user generated content